The directions say to apply to lashes morning or night to bare lashes. You use the applicator to sweep it over the lashes and then apply above the lash line like an eyeliner and to allow it to dry before applying mascara. For best results use both morning and night. And that is what I did for a month straight, morning and night. Results to come soon. Here is the before photo of my lashes without mascara. I have curled my lashes otherwise they just stick straight out!